Choice is committed to cultivating a culture where every associate can thrive. We strive to foster an environment rooted in respect, fairness, and belonging for everyone. Our workforce reflects the global communities we serve, and we believe that embracing a range of perspectives and experiences enhances our collective strength and drives meaningful impact. Participation is voluntary and every CRG is open to all associates.
Earn • Dream • Redeem
Join Choice Privileges for free
Experience a loyalty program full of unmatched benefits and unforgettable moments.
Reward nights Earn and redeem points for reward night hotel stays worldwide
Member rates Unlock instant discounts across all Choice hotels
Gift cards Treat yourself, or surprise loved ones, with a gift card
The Radisson brands, including Park Plaza, Country Inn & Suites, and Park Inn by Radisson, are owned in the Americas regions by Choice Hotels. Outside of the Americas, the brands are owned by Radisson Hotel Group, an unaffiliated company headquartered in Belgium.